Proofread Web page content
The experienced Web page content proofreaders and editors at WordsRU appreciate the importance of each and every word working in a fully integrated way within your Web site. WordsRU’s proofreading and editing of Web copy ensures that your Web page is written in user-friendly language, with clear and logical headings, correct meta data, prioritized information, paragraphs, lists and summaries.
The online environment is most suited to the ‘inverted pyramid’ style of writing where the page has a short summary and conclusion at the beginning. This is due to the propensity of visitors to scan online pages and jump from headings to key points, searching for relevant information. Our professional editors will ensure that your key information points are presented to the best possible advantage.
Our service includes ensuring that the language used on each Web page is free from error, and is clear and concise, that there are no typographical errors, the grammar, spelling, punctuation and tense are correct, and that the copy is strong, consistent and unambiguous. WordsRU’s professional copy editors will analyze your copy to assess its overall impact, degree of integration and user-friendly language. |
Three things come not back, the spoken word, the spent arrow and the neglected opportunity. |
Web page content tips from the editors/proofreaders
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Ensure your Web content is up-to-date. People are generally very task focused. Most of the time they already know what they want, or where they will find this information. Any information or copy that is not relevant to the task at hand will be skipped over.
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Visitors expect web content to be more up-to-date than printed information, particularly with media releases, news items or interest rates. The use of references or sources is also recommended in relevant cases.
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The credibility of content is vital, particularly with new visitors to your Web site. The fastest way to lose a prospective customer is to serve them outdated, irrelevant, incorrect or information overloaded with ‘marketing speak’.
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Ensure your Web content is relevant. With people tending to search for information via search engines, a visitor may arrive at your web page directly rather than navigate from the homepage. It may not be clear to the user how this page fits with the rest of the website.
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Content should be designed to attract and retain the user’s attention. Many Web sites tend to try and contain as much information as possible. However, it is far more important to have minimal (less word count) content, but for that copy to be compelling and highly relevant rather than risk information overload and visitors moving away.
For more information on writing for the Web and usability please visit Jakob Nielsen's site.
WordsRU Business Services:
WordsRU will ensure that your Web page content is proofread to attract the highest possible quality outcomes.
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